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Glastonbury cool at 7

The Glastonbury Festival has risen to No 7 in the chart of ‘cool brands’ in the UK – based on a survey of 3,000 consumers and a panel  of 39 designers, style magazine editors and other experts. Judges are asked to rate brands based on their uniqueness, originality, style, innovation, authenticity and desirability and include Bestival promoter Rob da Bank, musician Carl Barat, DJ Gemma Cairney,  fashion writer Susanna Lau, Rizzle Kicks and singer and film director Plan B

YouTube, in at No 2, and The BBC’s iPlayer in at No 6 pipped Glastonbury to the honour of the highest new entrant to the chart, and another new entrant, Virgin Atlantic, came in at No 8.

The Coolbrands 2012 top 20
1. Apple
2. YouTube
3. Aston Martin
4. Twitter
5. Google
6. BBC iPlayer
7. Glastonbury
8. Virgin Atlantic
9. Bang & Olufsen
10. Liberty
11. Sony
12. Bose
13. Haagen-Dazs
14. Selfridges
15. Ben & Jerry’s
16. Mercedes-Benz
17. Vogue
18. Skype
19. Nike
20. Nikon

Picture: Coldplay at Glastonbury 2011 (Denis O’Regan)