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The Big Eco Race to Beach Break Live

Those lovely peeps at Beach Break Live have come up with a whacky new wheeze – a race to the festival… but with a difference.  Their fume free odyssey involves a joyful journey to the festy in the most efficient time BUT WITH THE SMALLEST CARBON FOOTPRINT. The victor’s podium will probably be possessed by a pogo-sticking, hitch-hiking, raft-riding, wind-surfing, hang- gliding, pedal-pushing group of Beachbreakers. More formula fun, than Formula 1, the Eco Race will be judged by taking into account distance traveled, maximum possible speed of mode of transport chosen, level of ambition and imagination – but most of all with a sense of humour.  The Festival says that the winning group will get a hero’s welcome, be wantonly worshipped during the main stage prize giving, receive VIP upgrades for the whole event – and can choose an environmental charity for the Festival to make a donation to. Additional prizes will be given for ingenuity / stupidity and for bringing the least practical item possible to Beach Break Live.  To enter, festival goers need to send Beach Break Live their proposed mode of transport, the size of the  group andwhere you will be travelling from – and photographic/film evidence of your heroic journey will be required!

Other green initiatives at Beach Break Live 2010 include site wide recycling (hardly anything goes to landfill) and hopefully a third of  the festival audience coming by coach this year, significantly cutting audience travel carbon emissions. The Festival also promotes and encourage people to take the train and cuts carbon emissions by using local companies.

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