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Jenny Hamada

AEG Presents / BST Hyde Park

Jenny Hamada is Director of Events for European Festivals at AEG Presents, one of the world’s leading companies in entertainment. Joining AEG Presents in 2014, she became a key figure in delivering world-class festivals, including BST Hyde Park and All Points East in London. Jenny now oversees the festival division, developing the strategy for its existing portfolio as well as partnerships and acquisitions, and is responsible for the successful year-round planning, management and execution of these events. She is a driving force for diversity, sustainability, accessibility, community and inclusion – and was recognised in 2019, winning the ‘Sarah Nulty Women in Festivals Award’ at the UK Festival Awards.